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- BUSINESS, Page 45Business NotesCOSMETICSLipstick with A Conscience
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- A seven-year-old Canadian cosmetics company is giving some
- older firms a tough battle in one of the toughest of markets,
- Manhattan. Celebrities and just plain folks are streaming to the
- two outlets opened this year by M.A.C., which stands for Make-Up
- Art Cosmetics. Founded by Frank Yoskan, whose profession lends
- the company its name, M.A.C. expects its sales to increase 75%
- this year to more than $22 million. By the end of next year, the
- company's North American outlets will nearly double, to 70,
- including stores in Los Angeles and Miami. M.A.C.'s appeal is
- professional-quality cosmetics served up by hip-yet-unsnobbish
- sales help. The company has a social conscience as well,
- shunning animal testing, raising funds for AIDS research, and
- recycling. Under a "Back to M.A.C." program, customers get a
- free lipstick for every six containers they return.
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